What is a bidding strategy? Smart Bidding is a set of automated bid strategies that use machine learning to optimize for conversions or conversion value in each and every auction—a feature known as “auction-time bidding.” It also factors in a wide range ...

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What is a bidding strategy? Smart Bidding is a set of automated bid strategies that use machine learning to optimize for conversions or conversion value in each and every auction—a feature known as “auction-time bidding.” It also factors in a wide range ...

Read More